About The Business Group, Inc.
Since 1991, The Business Group has provided products and services that provide accurate and measurable returns for funds invested in Incentive Programs.We introduced our products and services, a unique and proprietary approach to creating Return On Investment (ROI) through the use of Incentive motivation, based on an original thesis written by our company founder. Since our inception, the concept of ROI for Incentive motivation has gained much attention throughout the Incentive Industry. Despite this attention, there remains only one company that is recognized as the "expert" in this area. That company is The Business Group.The Business Group is comprised of highly skilled independent contractors, each a specialist in their own field. This team of experts provides complete Marketing and Sales services to corporations through a unique method of Incentive Marketing. Rather than relying on the allure of awards and prizes to motivate company employees, distributors or customers, The Business Group provides an in-depth study into the corporate culture and Marketing environment. Armed with this market research, The Business Group then designs Incentive Programs that provide a measurable ROI to the sponsoring corporation. While the scope and depth of our services may vary from project to project, they include: